About Founders
Founders is where the stories behind the businesses get told.
Founders is a Kurdish-language podcast where business owners, leaders and founders tell their own stories. Each episode goes deep into how businesses actually start, grow and keep going — from the first idea through to success, and through the obstacles and how they were solved.
The numbers
74.1%
of all YouTube views come from returning viewers. People do not watch one episode and leave — they come back for the next one. Most channels sit between 20 and 30 percent.
18
long-form episodes
45+
hours of conversation
10.1M
total views
58,800
followers across four platforms
99,886
hours watched on YouTube
The show
Founders is a podcast about companies, organisations, trade and business, hosted by Ahmed Yusuf — an experienced business owner with more than ten years in business and marketing.
The show focuses on the stories, the strategy and the lessons that matter when you build a business.
What the show covers
- The real story behind starting and growing a business
- What success and failure actually taught each guest
- Growing an organisation past its founder
- Solving problems and managing well
- How owners plan and think ahead
Who it is for
The show is built to be engaging, warm and valuable for listeners who are passionate about management, creative business and building something that succeeds.
The host
Ahmed Yusuf
Ahmed Yusuf is a designer and business owner, and he hosts the show. He researches every guest himself, runs every conversation, and reads every sponsor message personally. When he recommends something, his audience takes it seriously.
Ahmed Yusuf has spent more than ten years building and running businesses across several fields. He founded Simpl Studio, a creative and marketing agency, and Shklet, which works in food and drink. That background in branding, design and business development is what he brings into every conversation.
- Simpl Studio
- Creative and marketing agency
- Shklet
- Food and drink
Join us
Whether you want to start something of your own, you're simply drawn to a field, or you're trying to grow a business you already run — Founders is where the stories behind the businesses get told. Come and listen.
